The Changing World of Social Video and Real Estate

The Changing World of Social Video and Real Estate

Social media watchers have been buzzing over the recent introduction of Instagram video. The new addition to the popular photo-sharing network allows people to record 15 seconds of video and share it through their existing Instagram account. You can also add a choice of filters built specifically for video as well as select a favorite scene to choose as the cover image when sharing video. As marketing evolves in the real estate world, Eklipse Real Estate is utilizing this effective service to reach out to colleagues and clients. You can now follow us on our new Instagram account EklipseRE.

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Instagram’s new video service and the strong response it has received show the importance of video as a method of communication online. When discussing video communication online, we can’t forget the powerhouse YouTube. Recent statistics from YouTube show that they receive more than 1 billion unique visitors each month and over 6 billion hours of videos are watched.

Video is an important part of selling real estate, bringing the pictures to life and sharing that experience on YouTube is one of the things that make Eklipse Real Estate properties stand out among the rest. Our social media sites and our videos on YouTube give potential buyers a chance to see the property in a shareable and immersive experience before they ever walk through the door of a home.